In short: A rejection is information, not a verdict. Read the note, check the video against the brief, and decide whether the miss is fixable. On Usicri you may submit one corrected version of a rejected video, unless the brand said it does not want another. Twirl’s revision guide draws the line that helps most: changes to captions, timing, music or on-screen text are revisions, while a new location, scene or script is new work. A rejected video is not paid and the brand may not use it, and it stays yours.
Why videos get rejected
Vidovo’s approval guide separates non-negotiables from creative preferences. Non-negotiables are things like disclosures, offer details and legal restrictions; preferences are things like camera angle, wording and setting. A brand can reject for either, and on Usicri it may do so at its discretion, with or without a reason (section 3 of the Terms of Service). The causes you can do something about are usually the first group:
- A must-include item from the brief is missing.
- The disclosure is missing or only in the caption.
- A claim goes beyond the wording the brand supplied.
- Sound, framing or length make the video hard to use.
- The video does not match the product or the format asked for.
The second group, taste, is outside your control. You can only learn from it.
What to do in the first hour
- Read the note. If the brand wrote one, it is the most useful thing you will get. If it did not, compare the video with the brief line by line.
- Sort the cause. Is it something you can fix by editing, such as a caption, a cut, a sound or on-screen text? Or does it need new filming?
- Decide. If the fix is yours and it is small, submit the corrected version. If the brief and the note point in different directions, send a question first.
Twirl advises that feedback identify where the change is needed, what should change and why, and that a request which changes the agreed concept or adds requirements not in the brief goes beyond a revision. If the brand’s note asks for that, it is reasonable to say so politely and offer what you can do within the brief.
How the corrected version works on Usicri
- You may submit one corrected version of a rejected video, from My videos with “Upload a corrected version”.
- If the brand told you when rejecting that it does not want another version for that campaign, you are told, and no further video from you can be submitted to that campaign.
- You can submit one video to a campaign at a time. While a video of yours is pending, being reviewed or approved, no second one can go in.
- You can withdraw a pending video until the brand has started reviewing it. It is deleted, and you can upload a new one.
What stays with you
A video the brand rejects or has not paid for may not be used by the brand, and the license to the brand starts only on approval and payment. The video remains yours, and you may show your own work in your portfolio (section 5 of the Terms). Before you do, check that it does not suggest a partnership you do not have, and that it does not show a brand’s product in a way that implies an endorsement the brand has not given. A rejection is not a rating: ratings come only after a video has been approved.
How to make the next rejection less likely
- Treat the brief as a checklist. Before you upload, tick every must-include and must-avoid item.
- Ask before you film. A question about an unclear line costs a minute; a reshoot costs an afternoon. On Usicri, “Ask a question” on the campaign reaches the brand by email.
- Disclose in the video. The FTC’s guide for influencers says a disclosure belongs with the endorsement itself. See UGC disclosure rules.
- Keep claims to the brief. Say what you see and feel, and leave health and results claims out unless the brand gave you the exact wording.
- Check the basics. Clean audio, steady framing, the product in focus, and captions if the brief asks for them; see how to film UGC videos.
- Pick campaigns you fit. A brief that describes a product and style you can do well is a better bet than a stretch.
When to move on
If a brand rejects a corrected version, or asks for a different concept you cannot deliver, the payout for that campaign is not worth chasing. Take what you learned, and look at other open campaigns. Keep a note of what brands asked for, because the same points come back, and fold them into your portfolio and your rate card.
On Usicri
On Usicri a brand is charged only for the videos it approves, and the creator receives the full payout the brand set; nothing is deducted. A rejected video is not paid, which is why the brief, the payout and the brand’s rating deserve a look before you film. Once a video is approved, your balance grows, and a transfer is issued automatically when it reaches 20 USD. See how Usicri works for creators or browse open campaigns.