In short: On Usicri you choose a campaign, film the video yourself, upload it, and get paid if the brand approves it. The payout is the amount the brand set, and you receive all of it; the brand pays the platform fee on top. Approved videos add up to a balance, and a transfer to your connected Stripe account is issued automatically once the balance reaches 20 USD. Joining is free, and you stay the owner of every video.
1. Create a creator account
Registration is free. You confirm your email address, and you must be at least 18 or of legal age where you live. Usicri is meant for people who offer content creation as a paid service in a business or self-employed capacity. Each account is either a creator or a brand account; a brand needs its own account.
2. Connect Stripe
Payouts go to a Stripe account that you connect. Stripe’s documentation says it collects and verifies information about the people it pays out to, may ask for a scan of a government-issued ID or a proof of address, and temporarily pauses payouts if required information is not provided or verified. Until you have a working Stripe account, earnings stay reserved for you, so nothing is lost by connecting later, but connecting early means a payout is never held up by paperwork.
3. Pick a campaign
Open campaigns show the payout per approved video, how many spots are left and whether the brand provides a product. You know the price before you film, so there is nothing to negotiate. Read the brief for what must appear and what must not, and check the brand’s rating if it has one. If something is unclear, use “Ask a question” on the campaign; it reaches the brand by email. If the brand sends a product, you arrange delivery with the brand directly, because Usicri does not handle shipping.
4. Film and upload
You film the video yourself. On upload you confirm that you filmed it, that it shows real people, and that you hold the rights described in section 5 of the Terms of Service, including for any music and other third-party material. You can submit one video to a campaign at a time. Tips for the shoot are in how to film UGC videos.
Paid promotion is advertising. The FTC says a material connection, such as payment or free products, should be disclosed clearly and conspicuously, and that a disclosure belongs with the endorsement itself; in a video, that means in the video. Do not add claims the brand has not supplied.
5. The brand reviews
The brand watches the video and approves or rejects it. Only approved videos are paid. If a video is rejected, you may submit one corrected version unless the brand said it does not want another; what to do is in what to do when a brand rejects your video. You can withdraw a pending video until the brand has started reviewing it; it is deleted and you can upload a new one.
6. Get paid
When a video is approved, the brand’s card is charged for the payout plus the platform fee, and the payout is added to your balance in full. Nothing is deducted from it. Once the balance reaches 20 USD, a transfer is issued automatically; you do not need to ask for it.
What you keep and what you grant
| You keep | The brand gets, after approval and payment |
|---|---|
| Ownership of the video | A non-exclusive, worldwide, royalty-free license without time limit |
| The right to show it in your portfolio and channels | Use in all media, including paid ads from its own accounts, and editing |
| Your voice, image and name, as they appear, protected from synthetic copies and AI training | Use of them as they appear in the video, for the same purposes |
| Control over ads through your own account | Nothing, unless you agree separately |
Usicri itself may show approved videos and your display name on the platform, including in the public Discover feed, and you can ask for a video to be removed from public display. The full text is section 5 of the Terms.
Ratings, private offers and referrals
- Ratings. After a video is approved, brand and creator can rate each other from 1 to 5 stars, one rating per video. The average appears next to your submissions.
- Private offers. If you already work with a brand, you can make it an offer for one video at a payout you set and send it the private link yourself. Usicri does not contact the brand for you.
- Referrals. You can also earn a commission for bringing a brand; see how the creator referral program works.
Taxes and invoices
You are responsible for your own taxes. The payout is the total price for the video and, unless you and the brand agree otherwise in writing, includes any VAT you owe on it. Usicri does not issue invoices on your behalf; you issue whatever invoice the law requires to the brand for the payout. On request, Usicri gives you the date, brand, campaign and amount for each approved video. The IRS describes self-employed individuals’ obligations on its self-employed tax center; rules differ by country.
On Usicri
Pick a campaign that fits you, film the video, and keep 100% of the payout when the brand approves it. A campaign is not guaranteed to be filled, and a brand may reject a video, so read the brief and the payout before you film. See how it works for creators or browse open campaigns.